Here’s What AdaBrooksie, the Biggest NADO Holder, Says About Business Models and Sustainability
- $ADAM

- Oct 5, 2025
- 2 min read

In the ever-evolving Cardano ecosystem, one message keeps echoing louder every day - hype isn’t enough anymore.
Projects rise fast, fueled by excitement and memes, but when the market cools down, only those with real business models and steady revenue streams manage to survive. The rest slowly fade away.
One person who understands this better than most is AdaBrooksie, co-founder of Baby Snek ($BBSNEK) and now the largest holder of NADO, a project working on a Cardano-based mixer focused on privacy and transaction obfuscation.
While many people cheer for token prices to moon, AdaBrooksie has repeatedly reminded the community that price without utility means nothing. In the NADO Discord, he’s mentioned more than ten times that the future of the project depends on people actually using it, not just holding and hoping.
“If people don’t use NADO, it doesn’t matter how loud the hype gets,”wrote Brooksie.“We need real usage, not just price speculation.”
That simple statement cuts right to the core of what’s missing in many blockchain projects. True sustainability doesn’t come from speculation - it comes from real users consuming real products.
Whether it’s NADO, BBSNEK, or any future Cardano project, long-term survival will belong to those who:
Provide actual utility,
Create revenue that fuels development, and
Build communities that use, not just tweet.
The next cycle will separate those who built hype from those who built habits.And AdaBrooksie’s message is a warning - but also an invitation - for every team on Cardano to start thinking like a business, not just a meme.
Because in the end, a token without utility is just a lottery ticket.A product with users? That’s a company in the making.
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